You don’t need a shop, a website or a big budget to sell online in Pakistan. With a smartphone, a CNIC and a mobile wallet or bank account, you can start selling to customers across the country. This guide walks you through every step.
What you need
- Your CNIC: marketplaces that verify sellers ask for clear photos of the front and back.
- A phone number that customers and couriers can reach.
- A payout account: EasyPaisa, JazzCash, Raast or a bank account / IBAN in the same name as your CNIC.
- Products: things you make, buy wholesale or already sell in a physical shop.
Step 1: Choose where to sell
Selling only through social media messages is hard to manage: orders get lost in chats and buyers worry about scams. A marketplace gives you a store page, checkout, order tracking and buyers who already trust the platform. On NOVA BUY you can open your store from your phone; the first month is free and then the seller plan costs US$10 per month (see our terms).
Step 2: Register and verify your store
- Create your account with Google or your email in Seller mode.
- Upload your CNIC photos and store details.
- Add your EasyPaisa, JazzCash, Raast or bank account. The account name must match your CNIC.
- Wait for the review. Once approved you can add products and reels.
Verification protects you too: buyers are more willing to order from a store they know is real.
Step 3: Create listings that sell
- Clear title: say exactly what it is, e.g. “Men’s Cotton Kurta – White, Size M” instead of “Best kurta”.
- Good photos: daylight, plain background, front, back and close-ups. Show the real item, not a catalogue picture.
- A short video: 10–20 seconds showing the product in use. On NOVA BUY these appear as shoppable reels and buyers can tap “Buy now” from the video.
- Honest description: size chart, material, colour, what’s in the box and warranty.
- Fair price and stock: keep stock numbers correct so you never sell what you don’t have.
Step 4: Decide how you will ship
You can keep products at home and book a courier for each order, or (on NOVA BUY) store selected products at the NOVA warehouse. Pack well: use a sealed bag or box, add bubble wrap for fragile items and write the order number on the parcel.
Step 5: Handle orders quickly
- Confirm new orders the same day.
- Update the status as you pack and ship, and add the courier and tracking number.
- Reply to buyer messages politely and quickly.
Fast, honest service earns good reviews, and good reviews bring more orders.
Step 6: Get paid
Payments are sent to the EasyPaisa, JazzCash, Raast or bank account you added at sign-up. Keep a simple record of your sales and costs so you know your real profit.
Step 7: Grow your sales
- Post new reels regularly.
- Run flash sales with real discounts.
- Share your products on WhatsApp, Facebook, Instagram and TikTok.
- Ask happy customers to come back, and handle returns fairly.
Ready to start? Open your NOVA BUY store or read more on our Sell on NOVA BUY page.
Frequently asked questions
Can I sell online in Pakistan without a shop?
Yes. You can sell from home with just a phone, your CNIC and a payout account such as EasyPaisa, JazzCash or a bank account.
How do online sellers get paid in Pakistan?
Marketplaces send your earnings to the account you add, for example EasyPaisa, JazzCash, Raast or a bank IBAN in the same name as your CNIC.
How much does it cost to sell on NOVA BUY?
The first month is free. After that the seller plan costs US$10 per month. Optional add-ons are explained in the app before any charge.
Shop safely on NOVA BUY
CNIC-verified sellers, shoppable video reels, and cash on delivery, EasyPaisa or JazzCash across Pakistan.
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